Post by account_disabled on Nov 25, 2023 9:46:27 GMT
Concentration focus A concentration strategy is a focus on responding to specific market niches. The point is not to focus on all the features of the product for the entire market, but simply to choose your niche and gradually improve the product, building a lasting advantage. These companies usually have highly personalized products and great customer service. Companies can pursue a concentration strategy in two directions Cost Focus strategy reducing costs thanks to e.g. networks of local suppliers with whom you managed to negotiate good prices Strategy of focusing on differentiation.
I do not recommend this solution. If you are, for example, a manufacturer of designer glasses, fashion brands should not focus on price competition. Research your group carefully and you will find that most customers have trouble shopping online because they are afraid that Email Marketing List they will choose the wrong eyeglass frames on their own. The great advantage of your product, apart from virtual fitting rooms or the possibility of ordering several pairs of glasses as part of the socalled A "home fitting room" may include, for example, advice on choosing the perfect eyeglass frames that emphasize the character and contour of the face during free online consultations, or thanks to a cool guide indicating specific models.
If you want to be everyone and do everything, you won't be good at anything. Choose the strategy that best suits your company's goals and the market you operate in. P's in product strategy Product, price, promotion, place, i.e. traditional P formulaproposed by Jerome McCarthy is based on the idea of producing a product available at the right time and place, at the right price and properly promoted. Differentiation Focus a bakery for glutenfree and lactosefree people with delicious products so that they do not feel excluded from many meals whose basic element is bread Can a mix of these strategies be used.
I do not recommend this solution. If you are, for example, a manufacturer of designer glasses, fashion brands should not focus on price competition. Research your group carefully and you will find that most customers have trouble shopping online because they are afraid that Email Marketing List they will choose the wrong eyeglass frames on their own. The great advantage of your product, apart from virtual fitting rooms or the possibility of ordering several pairs of glasses as part of the socalled A "home fitting room" may include, for example, advice on choosing the perfect eyeglass frames that emphasize the character and contour of the face during free online consultations, or thanks to a cool guide indicating specific models.
If you want to be everyone and do everything, you won't be good at anything. Choose the strategy that best suits your company's goals and the market you operate in. P's in product strategy Product, price, promotion, place, i.e. traditional P formulaproposed by Jerome McCarthy is based on the idea of producing a product available at the right time and place, at the right price and properly promoted. Differentiation Focus a bakery for glutenfree and lactosefree people with delicious products so that they do not feel excluded from many meals whose basic element is bread Can a mix of these strategies be used.